Automation Alley’s International Business Services team and seven Southeast Michigan companies recently returned from a successful trade mission to Saudi Arabia and the United Arab Emirates, the Middle East’s two most promising markets for U.S. exports.
The mission included stops in Riyadh, the capital of Saudi Arabia and its largest city, and Dubai, U.A.E., the business hub of the Middle East. Both areas offer a host of opportunities for U.S. companies in a variety of industries, including architecture, automotive, defense, engineering, environmental, information technology, machinery and medical equipment.
The latest trade mission to the Middle East came on the heels of Automation Alley’s recent announcement that participating companies have reached more than $400 million in combined export sales as a result of the tech association’s popular trade mission program and other international activities, including the State Trade Export Promotion (STEP) program.
The key focus of Automation Alley’s trade mission program is to generate results for small and medium-size companies. Another important component is the matchmaking meetings, which connect participants with potential business partners overseas, including buyers and end users of their products and services.
The missions also include international airfare, five-star hotels, transportation, business briefings, welcome receptions and tours.
Automation Alley also hosts pre-mission workshops to educate participants about the opportunities and challenges of doing business around the world, including cultural idiosyncrasies and acceptable business practices.
The trade mission to Saudi Arabia and the U.A.E. was supported by the U.S. Commercial Service, Michigan Economic Development Corporation, Macomb County and the East Michigan District Export Council.
Upcoming Trade Missions
Interested in expanding your business abroad? Contact Lisa Lasser, international business services manager, at 248-457-3283 or email@example.com. Interested companies should ask about the State Trade and Export Promotion (STEP) program to find out if they qualify for funding that can be applied toward the cost of the mission.
In 2015, Automation Alley will venture to:
• Bogota, Colombia, and Santiago, Chile, May 17-22
• Mexico City and Guanajuato, Mexico, Sept. 6-11
Dates and cities are subject to change.